About Lovepop
Lovepop is on a mission to create one billion magical moments. We combine art x engineering to create the most magical paper art cards & gifts. Featured on Shark Tank in 2015, Lovepop has become one of the top 10 Shark Tank investments with over $300m in lifetime sales ($30m+ annually). Lovepop consistently ranks in the top Google results for cards online, enjoys 29% national brand awareness in the category, and has helped its customers create over 65 million magical moments (30 million+ units sold). We live by our four values: engineering, hunger, magic, and connection. The opportunity ahead of us is large, exciting, and meaningful. We seek A+ talent to help us become the #1 online card destination in the US.
About the role
As Graphic Designer (SAS/Print Final Art), your mission is to produce print-ready final art across Lovepop’s physical touchpoints — insert cards, seasonal catalogs, and packaging artwork — and to lead the visual production for the Design Sentiment Card (SAS) line, including print files and Photoshop-automated Product Detail Page galleries on lovepop.com.
Accountabilities
- Final Art: Insert Cards, Catalogs & Packaging (50% of time)
Produce print-ready final art for Lovepop’s physical touchpoints: insert cards that ship inside every order, multi-page seasonal catalogs, and packaging artwork. Own the end-to-end pre-press workflow — CMYK color setup, bleed and trim accuracy, die-line precision, pre-flight checks in Acrobat Pro, and clear handoff to the factory or print vendor. Resolve technical print issues quickly so production cycles never stall.
- SAS — Design Sentiment Card Program (40% of time)
Lead the visual production for Lovepop’s Design Sentiment Card line: graphic design for each Sentiment Card SKU, print-ready final art for the factory, and Photoshop automation (actions, batch scripts, variable-data templates) to generate Product Detail Page galleries on lovepop.com at scale. Maintain visual consistency across the Sentiment Card library while keeping each card emotionally resonant for its occasion or sentiment.
- Digital & PDP Visual Backup (10% of time)
Back up the Graphic Designer (Digital) on PDP visuals, hero images, and storytelling assets when the digital queue spikes. Ensure brand consistency between digital and print outputs by being fluent in both worlds.
Qualifications
- Required — Experience
1–3 years of graphic design experience focused on print, packaging, or pre-press for consumer brands. Strong portfolio demonstrating production-ready files (not just concept work) — at least one project where you handled the full hand-off to a printer or factory.
- Required — Tools & Print Knowledge
Proficient in Adobe Illustrator and InDesign (heavy use), Photoshop (including actions, batch processing, and variable-data templates), and Acrobat Pro pre-flight. Working knowledge of CMYK color management, bleed/trim/safe zones, paper stocks, and standard finishing options (foil, spot UV, emboss, die-cut). Working English proficiency for reading briefs and async communication with the Boston team.
- Strong Plus — Sentiment Cards, Automation & AI Tools
Direct experience designing greeting cards, sentiment-driven product lines, or e-commerce PDP gallery assets at scale. Hands-on with Photoshop automation (scripting, variable-data templates) and AI design tools (Magnific, Adobe Firefly, Midjourney). Prior work with US/Western consumer brands is a plus.
Lovepop Values
Engineering: Curiosity to discover how the world works
Hunger: Desire to take on more than is expected
Magic: Delivering unexpected experiences
Connection: Building relationships with each other
Lovepop Operating Philosophies
A+ talent loves working with A+ talent. A+ talent delivers 10x outcomes.
Growth mindset. We believe people develop over time, that capability increases through belief and hard work. Most increases in productivity come from leveling up and applying more leverage and focus over time rather than by applying more resources or hours.
The team I’m on is more important than the team I lead. From Patrick Lencioni’s “The Advantage”: leaders need to put their working team’s objectives ahead of the objectives of the team they themselves lead for an organization to be effective.
Executive leadership team commitments: We value our time together, Create a safe space, Get everything on the table, Make clean agreements, Set the standard.
