Senior Insights Manager

The Role

Beast Industries is expanding beyond its core consumer brands into new business lines - including subscription, tech, and additional new ventures - and this growth has increased the need for rigorous, fast-moving consumer research to inform how those businesses take shape.

The Senior Insights Manager will serve as a strategic advocate for the consumer's voice across the organization - not just executing against research requests, but shaping how leaders think about their consumers in categories that often lack established data or precedent. This person will own consumer research end-to-end: partnering with marketing and business leaders to scope ambiguous business questions, designing and running qualitative and quantitative studies, and managing a portfolio of external research vendors across multiple concurrent projects.

This person will operate comfortably at both a tactical level (survey design, data analysis) and a strategic level (framing business problems, executive influence), and will act as a thought leader for the Insights function - proactively bringing new frameworks, methodologies, and perspectives that sharpen how the org understands its consumers.

What You'll Do

• Lead consumer research supporting new subscription, tech, and other emerging ventures, including categories without established customer data or precedent.
• Translate ambiguous business questions from cross functional partners into clear, actionable research briefs and study designs.
• Design and execute qualitative and quantitative research studies.
• Leverage industry reports, syndicated data, and secondary research to drive clarity quickly, reserving custom primary research for questions that require it.
• Write research briefs and RFPs; select, brief, and manage external research vendors and agencies.
• Oversee multiple concurrent vendor-run studies, managing timelines, budgets, and quality across partners.
• Manage consumer testing programs from planning through reporting.
• Translate research findings into actionable recommendations and influence senior stakeholders' decisions,  including when findings challenge existing assumptions.
• Bring forward new research approaches, industry trends, and consumer thinking proactively, not just in response to requests.
• Present insights clearly with a bias to action to cross-functional and executive stakeholders.
• Collaborate closely with the existing Insights team to balance priorities across businesses.

What You'll Bring

• 6+ years in consumer insights or market research, with significant experience owning research end-to-end in a senior capacity.
• Background in subscription/membership businesses, telecom, CPG, or insights consulting preferred
• Demonstrated ability to operate at both a tactical level (survey design, data analysis) and a strategic level (framing business problems, executive presentation and influence).
• A track record of acting as a thought leader,  introducing new research methods, frameworks, or points of view that shaped how a business understood its customers.
• Fluency in using industry/syndicated reports and secondary data sources to answer questions efficiently, alongside strong primary research design skills.
• Experience designing research approaches for businesses with limited historical data or established consumer understanding
• Experience managing multiple external research vendors simultaneously, including vendor selection, briefing, and performance management.
• Strong qualitative and quantitative research background.
• Ability to synthesize complex research into clear, executive-ready business recommendations.
• Excellent stakeholder management and presentation skills.
• Strong project management skills with the ability to run multiple concurrent research efforts.
• Experience partnering with cross-functional teams including Marketing, Innovation, and Strategy.
• Comfort operating in a fast-moving environment with evolving priorities.