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Jaroměř, Česko
Remote only
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Integrated Marketing Manager based in United States.
We are looking for an experienced Integrated Marketing Manager to lead demand generation and pipeline growth for a portfolio of cloud-based productivity and AI solutions. In this role, you will develop and execute integrated marketing campaigns that attract qualified prospects, strengthen customer engagement, and generate measurable business opportunities. Working closely with sales, creative, content, and go-to-market teams, you will coordinate multi-channel initiatives and maximize the impact of marketing assets. You will also drive event promotion, develop compelling customer success stories, and ensure marketing investments deliver measurable returns. Combining strategic thinking, digital marketing expertise, and strong project management skills, you will play a key role in connecting marketing activities with commercial outcomes. This is an opportunity to contribute to a collaborative, international technology environment while developing your expertise in cloud and AI solutions.
Own the planning and execution of integrated marketing initiatives designed to generate qualified leads, accelerate pipeline development, and support revenue growth. You will collaborate with cross-functional teams to deliver impactful campaigns, optimize marketing resources, and demonstrate the commercial value of marketing investments.
Design and execute multi-channel demand generation campaigns across email, social media, targeted advertising lists, and other digital channels to attract qualified prospects and generate measurable pipeline.
Develop and implement campaign strategies promoting cloud productivity and AI solutions, ensuring alignment with broader go-to-market objectives.
Collaborate with internal creative, copywriting, and content teams to develop and deploy compelling marketing assets that communicate product value and support campaign performance.
Leverage existing content and marketing resources, adapting and localizing materials to meet campaign requirements and create effective sales enablement collateral.
Partner with go-to-market teams to plan and execute promotional strategies for joint events and webinars, maximizing attendance and engagement among high-value prospects.
Work with sales teams, customers, and internal content specialists to identify successful customer stories and develop compelling case studies that demonstrate the value of integrated technology solutions.
Manage marketing development funds (MDF) compliance by preparing proof-of-performance reports, documenting campaign activities, and maintaining supporting materials required for funding validation.
Monitor campaign performance, lead quality, pipeline contribution, and return on investment to assess effectiveness and identify optimization opportunities.
Coordinate multiple projects simultaneously, ensuring timely delivery of marketing assets, campaign materials, and related activities.
Continuously identify opportunities to improve campaign execution, strengthen collaboration, and increase marketing impact.
Requirements:
We are looking for a results-oriented marketing professional with a strong background in B2B digital marketing, demand generation, and integrated campaign management. The ideal candidate combines analytical thinking, content marketing expertise, and excellent project management skills with the ability to collaborate across teams and translate marketing initiatives into measurable commercial results.
At least 5 years of professional experience in B2B digital marketing, demand generation, or campaign management.
Demonstrated ability to use content marketing and digital assets to improve lead conversion and contribute to pipeline growth.
Strong understanding of multi-channel marketing strategies and demand generation best practices.
Data-driven mindset, with a strong focus on tracking campaign performance, lead quality, pipeline contribution, and marketing ROI.
Excellent project management and organizational skills, with the ability to coordinate multiple campaigns, asset creation processes, content deliveries, and marketing lists simultaneously.
Strong communication and collaboration skills, particularly when working with sales, creative, content, and go-to-market teams.
Ability to develop compelling marketing messages and leverage customer success stories to communicate business value.
Experience managing marketing budgets, campaign documentation, and performance reporting is an advantage.
Previous experience within a cloud technology partner ecosystem, particularly Google Cloud, Microsoft, or AWS, is preferred.
Familiarity with marketing and project management platforms such as HubSpot, Marketo, Google Workspace, Cvent, and Asana is considered a plus.
Proactive, adaptable, and commercially minded approach, with a strong commitment to continuous learning and professional development.
Benefits:
Annual compensation ranging from $90,000 to $110,000, depending on experience and qualifications.
Additional 10% annual bonus opportunity.
Fully remote working arrangement.
Flexibility to work from another location, including internationally, for up to 30 consecutive calendar days per year.
Opportunities for continuous learning, professional development, and career advancement.
Supportive and collaborative international working environment.
Inclusive workplace culture that values diversity, individual contributions, and different professional experiences.
Opportunities to contribute to local communities and participate in initiatives that create a positive social impact.
Culture built around three core values: Hunger, Heart, and Harmony.
