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Minneapolis, Minnesota, United States
Hybrid
Not Available
About Ovative Group:
Ovative Group is an independent, full-funnel media, measurement, and creative firm transforming how brands grow. We partner with leading names like American Eagle, Best Buy, Domino’s, The Home Depot, Polaris, and UnitedHealth Group to build smarter media and measurement programs that drive real, profitable growth.
We don’t just track performance—we redefine it. Powered by our proprietary intelligence platform, EMRge, and our holistic metric Enterprise Marketing Return (EMR), we help brands connect revenue, customer, and brand outcomes into one clear picture of success. Our approach to full-funnel strategy, buying, and measurement delivers results that matter—and it’s getting noticed. Our work has been recognized by Digiday, Google, USA Today, Inc. 5000, and Search Engine Land.
About the Role:
Digital Marketing is a critical part of every consumer journey, but many companies only measure its impact on their digital outcomes. Our approach to paid search optimization at Ovative Group can’t be found anywhere else. We measure and optimize search marketing campaigns at the enterprise level, both online and offline. Our clients are household names that span multiple industries, including retail, healthcare, education, CPG, and hospitality.
The Ovative Group Manager, Paid Search (SEM) position is an opportunity for an experienced candidate to take the next step in a leadership role at a fast-growing company that has the highest standards for talent, fun, and client success. The ideal candidate demonstrates, phenomenal client management, inspiring team leadership, great critical thinking, and sophisticated understanding of the digital media landscape. Their role will play a pivotal role in helping Ovative build and drive new capabilities toward measuring and optimizing paid media to the true enterprise impact, not solely ecommerce impacts.
Responsibilities of a Paid Search Manager:
Client relationship management:
Own, manage and grow the overall relationship and performance of some of Ovative Group’s largest clients
Lead day-to-day management of client paid search programs including:
Clearly defining program objectives, tactics and KPIs
Developing and delivering client communication
Effectively manage client relationship and establish trust and credibility
Effectively influence client stakeholders to evolve strategies and measurement approach to drive enterprise impact through paid search channel
Team leadership and employee development:
Recruit, train and manage new Ovative team members
Foster a culture of open communication and 360-degree feedback
Inspire your team and direct reports to reach their quarterly, annual, and long-term goals with strong coaching and development aligned to their interests and goals
Cross-functional strategy & thought leadership:
Act as a subject matter expert for Paid Search strategies by continually evolving Ovative’s approach to best practices; vetting and partnering with new technology companies; managing planning and execution tools, and staying on top of emerging trends
Partner with SEO, retail media, and upper- funnel teams to drive holistic search strategies and impact
Develop and drive forward multi-channel digital media strategies and roadmaps aligned with client program growth goals
Support higher level, cross-functional marketing strategy projects by providing deep media expertise
Performance media management & execution:
Guide, manage, and QA optimization and management of client paid search programs including:
Strategy and campaign planning, integrated with all Ovative services
Campaign tactics and segmentation strategy, with a customer first mindset
Algorithmic bid platform and manual bidding strategy and optimization to optimize to enterprise results
Strategic partner management (Google, Microsoft, SA360, etc.)
Actively identify new test and learn opportunities within paid search to build on expertise and unlock new capabilities
Custom analysis, reporting and insights that can scale across the channel
Plan and activate as a true AI and Holistic search expert
Partner with internal and external SEO partners to drive holistic program growth across platforms
Adopt and scale internal best practices that best align to client goals
Test and adoption of AI-driven search capabilities (AI Max, emerging AI platforms, etc.) that improve business outcomes for our clients
Requirements:
5+ years of experience directly responsible for enterprise-level paid search marketing (SEM) programs
Proven track record of success driving strong positive results through paid search marketing programs
Proven mastery of the following:
Performance-based, direct-response search marketing programs
Execution with paid search technologies tools (Google Ads, Microsoft Ads, Search Ads 360, etc.)
External partner management (Google, Microsoft, technology partners, etc.)
Previous experience in performance marketing, retail, eCommerce, etc. preferred
Experience managing direct reports
Pay Transparency:
At Ovative, we offer a transparent view into three core components of the total compensation package: Base Salary, Annual Bonus, and Benefits.
For our Manager positions, including the position of Manager, Paid Search, our compensation range is from $90,000 to $132,000 on an annualized basis, which is inclusive of an annual bonus opportunity of 20% of base salary.
Working at Ovative Group:
We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work.
At Ovative, culture isn’t a buzzword—it’s the reason we’ve been named a Top Workplace for ten years running. We lead with trust, transparency, and a commitment to doing the hard work others avoid.
We offer flexibility. You'll work from our Minneapolis, Chicago, or New York office on set days each week, and an option to work remote on others.
Our open floor plan reflects our open communication and flat structure—where interns collaborate with VPs, analysts partner with senior leaders, and our CEO engages with every team member. Together, we create an environment where smart, driven people can do their best work and support one another in the process.
We’re equally committed to inclusion and belonging. Ovative fosters a workplace where everyone can participate and thrive—regardless of ethnicity, gender, sexual orientation, gender identity, or expression or other protected class status. Our benefits and policies reflect that commitment, from inclusive medical leave coverage for same-sex spouses to equitable care and support for all families.
Benefits:
We strive to hire and retain the best talent by offering fair, competitive compensation, a meaningful bonus program, and excellent health coverage. When the company performs well, we all benefit.
Some tangible benefits and amenities we enjoy:
Additional information can be found at Ovative's Career Page.
The details of the benefits are covered by applicable plan documents for group benefits and by company policies where a plan document does not apply.
Working at Ovative won’t be easy—but if you like challenging, hard work, driving results, and being surrounded by the best talent, it has the potential to be the most rewarding job you’ll ever have. If you think you can make us better, we want to hear from you!
EEO & Accessibility:
Ovative is an Equal Opportunity Employer committed to a respectful, inclusive workplace for all. Applicants receive consideration without regard to legally protected characteristics (e.g., color, religion, creed, national origin, sex, pregnancy, childbirth and related conditions, sexual orientation, gender identity/, gender expression, gender identity, age, physical or mental disability, marital/ status, familial status, military or veteran’s status, genetic information, status with regard to public assistance, and any other status protected under applicable law).
We provide reasonable accommodations consistent with the Americans with Disabilities Act and applicable state law to qualified applicants and employees with disability, unless doing so would create an undue hardship.
If you need assistance or accommodation at any stage of the application or interview process due to a disability, please contact us at application.accomodations@ovative.com.
Application Details and Process:
Applicants must be legally authorized to work in the United States for any employer on a full-time basis, without current or future need for visa sponsorship. Ovative is unable to sponsor or take over sponsorship of an employment visa for this position. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification documentation upon hire.
Open Until Filled or Otherwise Withdrawn:
We encourage interested candidates to apply early. The position will remain open for at least 10 business days from the first day of posting. After this time, if the position has not been filled, the posting will remain open until the position is filled, or until the posting is otherwise closed or withdrawn for business reasons.
