Marketing Activation Manager, GJRC

At Fiskars Group we are unified and driven by our common purpose: pioneering design to make the everyday extraordinary. Join our team and seize the extraordinary opportunity to influence the everyday!

ABOUT US

With brands like Georg Jensen, Royal Copenhagen, Iittala, Wedgewood and Waterford - VITA Brands is at the forefront of premium lifestyle and design, known for our innovative approach and unwavering commitment to quality. We inspire through exceptional design, blending traditions with forward-thinking strategies to engage a global audience.

We are looking for a commercially minded and hands-on Marketing Activation Manager to lead strategic marketing activation for Georg Jensen and Royal Copenhagen across wholesale in EMEA.

WHAT YOU’LL DO AT VITA BRANDS
In this role, you will translate brand and business priorities into customer activations that strengthen brand equity, accelerate growth and deliver measurable commercial value.

• Lead activation plans for strategic wholesale partners and accounts across EMEA.
• Turn brand and commercial priorities into launches, campaigns and customer initiatives.
• Manage budgets and adapt global campaigns to local market and customer needs.
• Create effective point-of-sale materials, toolkits, content and merchandising guidance.
• Partner with customers and internal teams to strengthen visibility, engagement and sell-through.
• Track performance and use insights to improve commercial impact and return on investment.

WHO YOU ARE

You are commercially driven, proactive and accountable. You combine strategic thinking with decisive execution, build strong relationships and are comfortable influencing stakeholders across markets and cultures. You bring an entrepreneurial mindset, a strong sense of ownership and a passion for creating customer experiences that deliver measurable results.

• Experience in Brand Marketing, Customer Marketing, Trade Marketing or Marketing Activation, with a track record of driving growth through wholesale partners.
• A bachelor’s degree or higher in Marketing, Business Administration or a relevant field.
• Strong understanding of brand building, customer marketing and commercial activation.
• Experience developing and executing impactful activations across multiple markets.
• Strong stakeholder-management and cross-functional collaboration skills.
• An analytical mindset and the ability to turn insights into action.
• Fluency in written and spoken English; German or Danish is an advantage.

START YOUR JOURNEY AT VITA BRANDS

We look forward to receiving your application. We review applications on an ongoing basis, so please submit your CV today. A cover letter is not required - your application is a clear indication of your interest.

We are committed to protecting your personal data and therefore accept applications only through our career website.

Last day of application:

2026-11-21

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At Fiskars, we value providing benefits that matter to you and cater to our diverse global workforce, no matter where you are in the world. While benefits may vary based on location, here are some of the incredible offerings you can expect when joining our team:

Competitive Compensation: We ensure that our employees are fairly compensated based on industry standards and local market factors.

Health and Wellness: Your well-being matters to us, no matter where you are. We offer various health and well-being focused programs and coverage, adapted to the requirements of each region.

Work-Life Balance: We understand the need for balance in your life. Our paid time off plans and flexible work arrangements and policies are designed to accommodate local customs and personal commitments, enabling you to thrive in both your professional and personal life.

Professional Development: We believe in nurturing talent and supporting professional growth. Through training programs, skill development initiatives and learning resources, we empower our employees to reach their full potential.

Inclusive and Diverse Environment: We value diversity and promote inclusivity. Join a workplace where your unique background and perspectives are celebrated, fostering collaboration and respect across all our markets.

Recognition and Rewards: We believe in celebrating and recognizing the contributions of our employees worldwide. Our recognition programs are designed to acknowledge exceptional performance and achievements, ensuring that your efforts are celebrated and valued.

Employee Discounts: We want to ensure our team members make each day the extraordinary with use of our products and offer product discounts across our brands.

Please note that specific benefits may vary based on local regulations, market conditions, and other factors. We are committed to providing competitive and meaningful benefits to our employees in every market we operate.

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Pioneering design to make the everyday extraordinary

Fiskars Group (FSKRS, Nasdaq Helsinki) is the global home of design-driven brands for indoor and outdoor living. Since 1649, we have designed products of timeless, purposeful, and functional beauty, while driving innovation and sustainable growth. In 2025, Fiskars Group’s global net sales were EUR 1.1 billion, and we had approximately 6,600 employees. We have two Business Areas (BA), Vita and Fiskars.

BA Vita offers products in the high-end homeware segment as well as fine branded jewelry. Its desirable brands include Georg Jensen, Royal Copenhagen, Wedgwood, Moomin Arabia, Iittala and Waterford. In 2025, BA Vita’s reported net sales were EUR 613 million, and it had approximately 5,000 employees.

BA Fiskars offers functional innovations in the gardening and outdoor categories, in addition to the scissors and creating, as well as cooking categories. The brands include Fiskars and Gerber. In 2025, BA Fiskars’ net sales were EUR 522 million, and it had approximately 1,300 employees.

Read more: fiskarsgroup.com