Marketing Coordinator

Accountabilities:

Coordinate creator and influencer outreach: Manage outreach to existing customers and potential brand advocates, including athletes' families, authors, social media creators with large audiences and dental professionals. Handle initial communications, follow-ups and activity tracking to build productive partnerships.
Manage creator platform operations: Oversee day-to-day activities on the Tribe creator platform, including reviewing and processing submissions, preparing creator briefs, communicating expectations and following up to ensure deliverables are completed on time.
Drive marketing execution: Turn priorities discussed with senior management into actionable tasks, coordinate next steps and ensure that marketing initiatives progress from concept to completion.
Support retention marketing initiatives: Follow up with external vendors and internal stakeholders to confirm that assigned campaigns and deliverables are completed as planned, identify delays and proactively resolve outstanding issues.
Coordinate marketing projects: Provide general operational support across the marketing function, organize tasks, manage timelines and ensure that assets and information reach the appropriate people when needed.
Maintain accountability and visibility: Track project progress, communicate updates, flag bottlenecks and ensure that commitments are followed through without unnecessary delays.
Collaborate with senior leadership: Participate in marketing calls, take direction from company leadership and translate strategic decisions into practical actions and measurable progress.
Improve day-to-day workflows: Identify opportunities to simplify coordination, strengthen follow-up processes and help the marketing team operate more efficiently.
Requirements:
Professional experience: One to three years of experience in direct-to-consumer (D2C) or ecommerce marketing. Relevant backgrounds may include agency coordination, brand marketing, influencer marketing or similar marketing support roles.
Execution-oriented mindset: A strong bias toward action, with the ability to prioritize tasks, take initiative and deliver work promptly rather than overcomplicate processes or delay decisions.
Communication skills: Excellent written and verbal English communication skills, with the professionalism and confidence to communicate effectively with senior executives, founders, creators, vendors and other stakeholders.
Comfort working with leadership: Ability to participate confidently in calls with senior decision-makers, receive direct feedback and translate instructions into clear, actionable next steps.
Organizational and coordination skills: Strong attention to detail, time management, follow-up and task prioritization skills, with the ability to manage multiple ongoing activities in a fast-moving environment.
Creator and influencer marketing familiarity: An understanding of creator outreach, influencer partnerships, campaign coordination or related marketing activities is beneficial.
Technical proficiency: Familiarity with ecommerce and marketing tools such as Shopify, Klaviyo, creator management platforms and ClickUp is an advantage.
Adaptability and ownership: A proactive, resourceful approach to problem-solving, with the ability to work independently, identify obstacles and maintain momentum without constant supervision.
Availability: Ability to work full-time according to Central Standard Time (CST) working hours, with the possibility of greater scheduling flexibility in the future.
Benefits:
Remote work model: Work remotely while supporting a distributed marketing operation.
Full-time employment: A full-time position offering consistent involvement in marketing execution and coordination.
Direct leadership exposure: Work closely with senior management and participate in marketing discussions, gaining insight into strategic decisions and business priorities.
Hands-on experience: Develop practical expertise in creator partnerships, influencer marketing, ecommerce operations and retention initiatives.
Ownership and responsibility: Take an active role in ensuring projects progress, deliverables are completed and marketing priorities translate into results.
Professional development: Build experience across multiple marketing functions and develop valuable project coordination, communication and execution skills.
Potential for flexibility: The opportunity for greater flexibility in working hours may become available over time.