Job Summary:
The Marketing Outreach Mgr is responsible for establishing and maintaining relationships among potential referrals sources as well as educating eligible consumers about available Medicare and/or Medicaid products to drive enrollment growth. This role provides information and serves as a point of contact for referral sources, potential members, and assists with enrollment in the MLTC, MAP and ISNP plans.
Essential Functions:
- Drive enrollment growth across all product lines.
- Serve as a subject matter expert on MLTC, MAP, and ISNP plans.
- Develop and maintain relationships with assigned referral sources.
- Identify new referral streams and strategic partnerships.
- Travel throughout assigned territories to meet with referral sources and conduct enrollment presentations to potential members.
- Develop and maintain relationships with community organizations, home care agencies, and health care providers to increase brand awareness.
- Visit prospective member's/member's residences to present plan information and assist with enrollments as needed.
- Attend community events, health fairs, and partnership events to promote CareSource products.
- Maintain updated documentation for all referral and enrollment activity in our CRM.
- Serve as a subject matter expert responsible for conducting presentations, sales activities and other informational events in accordance with current state and federal regulations.
- Maintain up-to-date knowledge of market trends, government relations and the evolving MLTC/MAP enrollment landscape.
- Demonstrate up-to-date knowledge of CMS and DOH regulations.
- Work with cross-functional teams to achieve referral, enrollment and retention goals.
- Maintain a high level of customer service by supporting members and prospective members with clear communication, responsiveness, and professionalism throughout the enrollment process.
- Perform any other job related duties as requested.
Education and Experience:
- Associates Degree required
- Bachelor's Degree preferred
- Equivalent years of relevant work experience may be accepted in lieu of required education
- Five (5) years of managed care and account management experience preferred
- Bilingual required
Competencies, Knowledge and Skills:
- Fluency (speaking, reading, and writing) in multiple languages as determined by needs of business is required
- Proficient in Microsoft Suite, to include Word, PowerPoint, and Excel
- Excellent computer skills and ability to effectively use CRM system
- Knowledge of managed care principles, marketing guidelines and market dynamics
- Maintain marketing regulatory knowledge for compliance to State and Federal regulatory insurance guidelines and requirements
- Proven self-starter: able to work independently and within a team environment
- Excellent written and verbal communication skills
- Strong presentation and negotiation skills
- Excellent organizational, time management, and territory management skills
- Ability to develop, prioritize and accomplish goals
- Strong interpersonal skills and high level of professionalism
- Excellent research and analytical skills
- Service-oriented and passionate about improving community health
- Strong account management and relationship building skills
Licensure and Certification:
- NY State Health Insurance License required
- Must have valid driver's license, vehicle and verifiable insurance. Employment in this position is conditional pending successful clearance of a driver’s license record check. If the driver’s license record results are unacceptable, the offer will be withdrawn or, if employee has started employment in position, employment in this position will be terminated
- To help protect our employees, members, and the communities we serve from acquiring communicable diseases, Influenza vaccination is a requirement of this position. CareSource requires annual proof of Influenza vaccination for designated positions during Influenza season (October 1 – March 31) as a condition of continued employment. Employees hired during Influenza season will have thirty (30) days from their hire date to complete the required vaccination and have record of immunization verified.
- CareSource adheres to all federal, state, and local regulations. CareSource provides reasonable accommodations to qualified individuals with disabilities or medical conditions, sincerely held religious beliefs, or as required by state law to enable the employee to perform the essential functions of the position. Request for accommodations will be completed through an interactive review process.
Working Conditions:
- This is a mobile position, meaning that regular travel to different work locations, including homes, offices or other public settings, is essential.
Will be exposed to weather conditions typical of the location and may be required to stand and/or sit for long periods of time.
Must reside in the same territory they are assigned to work in; exceptions may be considered, due to business need
May be required to travel greater than 50% of time to perform work duties.
Required to use general office equipment, such as a telephone, photocopier, fax machine, and computer
Flexible hours, including possible evenings and/or weekends as needed to serve the needs of our members
- Over 50% (Mobile) Routine travel required
Compensation Range:
$54,500.00 - $87,300.00
CareSource takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance. We are highly invested in every employee’s total well-being and offer a substantial and comprehensive total rewards package.
Compensation Type (hourly/salary):
Salary
Organization Level Competencies
This job description is not all inclusive. CareSource reserves the right to amend this job description at any time. CareSource is an Equal Opportunity Employer. We are dedicated to fostering an environment of belonging that welcomes and supports individuals of all backgrounds.
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Brand=ElderServe
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